Tuesday 13 September 2011

Mac Cosmetics – The History Revisited


Mac Cosmetics is a brand in itself and a renowned one indeed. It has come up as a brand not in a day time but after many years of providing quality products and services to its customers. It has been almost thirty years from now when it first originated in Canada. Some of the other peers of this brand are Too Faced Cosmetics, Estee Lauder Cosmetics, Benefit Cosmetics, Philosophy Cosmetics, Lancôme Cosmetics and many others. 

Mac Cosmetics originated in the year 1984 in Canada. Two highly innovative and enterprising individuals, Frank Toscan and Frank Angelo, had started this organization almost 30 years from now. Frank Angelo was originally the owner of Mac Cosmetics and Frank Toskan was the makeup artist and photographer.
In addition to the originators of the brand, the other important name associated with Mac Cosmetics is Victor Casale, who is the brother in law of Toskan. Casale was a reputed chemist and he was involved in practically all the processes and product making. 

It has become one of the most well known and respected brands in the beauty and fashion segment. The main target audience for who Mac Cosmetics cater for is the women. The beauty products are meant for women only. These products were not available to the general masses till the early 1990s because they were meant for the fashion industry only. After this time period all such restrictions were lifted. Mac Cosmetics is now available to all the customers who can afford to buy them. These products are costly.
Certain reputed online beauty shops like Wonderland Cosmetics have brought discount cosmetics for its customers. These cheap cosmetics consist of Mac Cosmetics and other renowned makeup brands. Quality of the products is not compromised. As Wonderland Cosmetics buy these branded cosmetics in large quantities, they get them at cheap price. 

Mac Cosmetics reached its zenith under the leadership of Frank Toskan and he is the reason why Mac has been able to successfully launch its famous products. He was the person who was instrumental in bringing such a wide range of quality products from Mac Cosmetics for the customers. He would not have brought success to his extensive line of products until and unless he was adequately helped by his brother in law Victor Casale. It is he who helped Mac Cosmetics to invent so many good quality cosmetics. 

Though this company originated in the year 1984, its first store was opened in the year 1991 in the city of New York. It started expanding very fast and opened its second store in the year 1996 in the city of Paris. In the year 1998, the original owners sold off the control of the company to one of its competitors Estee lauder Cosmetics. Though the final selling off was done in the year 1998, the real process of the transfer started in the year 1994. The entire transfer got accelerated after the death of Frank Angelo in 1997. 

Mac Cosmetics is now available to every people and can be bought at discounted price from reputed online stores like Wonderland Cosmetics.

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